Tuesday, April 21, 2020

Its Time to Bust These 5 Content Marketing Myths

While many companies have embraced content marketing as a key marketing strategy, a study by the Content Marketing Institute reveals that only 42% of businesses feel that theirs is effective. What’s holding so many companies back? Well there’s lots of information on content marketing online but not all of it is sound advice. It’s time to lay some of these myths to rest. Myth #1: â€Å"Social media isn’t a big priority† Many brands let their social media presence slide because they don’t think of it as a major priority. But if you want to maximize the reach of your content, you need to be promoting it on social media. Paid and organic social posts can help boost your visibility, drive traffic and increase sales. With an average of 28% of time online spent on social networks, it’s vital that your brand is engaging with customers where they actually are. Myth #2: â€Å"I need to publish as much content as possible† In the world of content marketing, quality trumps quantity. Low-value content doesn’t inspire trust in readers, which will lead to fewer shares, traffic and conversions. Even worse, Google algorithm changes increasingly tend to send weak content plummeting in search page rankings. Myth #3: â€Å"We need to talk about what we do† Many make the mistake of confusing content marketing with copywriting, especially if their background is in advertising. In fact, research shows that most consumers don’t like the amount of promotional content they’re bombarded with on social media. Instead, content marketing is about engaging with your audience and providing value to them. So, figure out what their challenges and pain points are and offer information that can help solve these problems rather than making it all about you. In other words, â€Å"be the best answer on the Internet.† Social media has revolutionized the way people communicate and interact online. However, many have gotten the idea that the growth of social networks has rendered email obsolete. But actually, the opposite is true: email continues to be one of the most powerful ways to promote your content and boost conversions. The numbers don’t lie: one study reveals that the average return for companies for each dollar invested in email marketing is $44.25! Myth #5: â€Å"Anybody can write my content† Everyone knows that quality content is essential for content marketing success, but a surprising number of companies fail to allocate the necessary resources to create effective content for their brand. When it comes to content creation, you get what you pay for. If you want content that gets results, it’s worthwhile to invest in high-quality content writers. Remember – one top-notch piece of content can be more effective than 10 low-quality pieces. Myths Busted Content marketing often involves a process of trial and error, but separating the facts from the fiction can keep you headed on the right track.

Thursday, April 16, 2020

Death of a Salesman Essay Topics

Death of a Salesman Essay TopicsDeath of a Salesman Essay Topics are the key to your writing success. Your topic should define your style and help you decide on a topic and format. As you write, focus on choosing topics that do not only appeal to your reader, but appeal to your character as well.Death of a Salesman Essay Topics for sales pitches can include any topic that allows you to illustrate your ability or expertise in that topic. Since so many writers struggle with writing sales pages, many find that their problem is that they do not focus on their content. The content is simply what gets them through the long hours at the job that are required to sell a product. By focusing on writing the content, you will ensure that your audience comes to the conclusion that you are a reliable expert in the topic.When writing a sales page, it is important to focus on the content and how your readers can relate to that content. First of all, let us consider the content of a sales page. The c ontent must be important to your audience, so that they will find it interesting enough to read, and so that they will be interested in what you have to say.You can go into great detail about your sales page, however this is where writing skills must come into play. Have you considered all of the information that you want to convey? How much of it can you honestly convey and still be an interesting read? Sometimes, the best sales page content does not take too much time to research, but it can be time consuming if you fail to keep it short and to the point. Therefore, you need to keep the length short to be sure that you are able to communicate your message clearly.Death of a Salesman Essay Topics should be clear and concise. If you are unsure about your topic, talk with a friend who has experience writing sales pages to see if there is any common ground to draw from. If your friends seem to have problems with a particular topic, it is okay to ask for a new topic. When you do this, make sure that you provide the information that you know you need.Death of a Salesman Essay Topics can include anything that fits within your industry. Do not limit yourself to writing about a certain product, and do not limit yourself to writing about a certain industry. Doing so will limit your audience and restrict your style. Therefore, your audience is the most important factor when choosing your topic, so you should use the audience to your advantage.Death of a Salesman Essay Writing sales pages takes time, so you should plan ahead before you begin. If you know what questions you will be asking your audience, this will make it easier to start off on the right foot. Questions like: Who am I trying to sell to? What do they want to hear?Death of a Salesman Essay Topics can vary from one person to the next, but if you think about it, your audience may already have the answer to one of these questions. When you start out on your writing quest, go ahead and make sure that you incorp orate your audience's wants and needs into your topic.